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Unique styling has never been a Hyundai strong point. Look at the brand’s past models and you’ll notice in-house designs (including the previous generation Santa Fe) have been a bit, um, quirky, while others have heavily borrowed cues from competitors. The Veracruz serves as a prime example of this ultimate form of flattery, with a silhouette akin to that of the Lexus RX 350. Add in the wedge taillights, the shape of the tailgate and spoiler, and the windswept headlights, and you’ll be hard pressed to easily distinguish this Hyundai from the Lexus. That being said, Hyundai designers are working on their own style, the so-called K Factor (for Korean), and the early fruits of their labor include the “wave-like” belt line.
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